Anil Martin

Anil Martin

Senior Manager Marketing Operations @ Automation Anywhere

About Anil Martin

Anil Martin is a Senior Manager Marketing Operations at both Automation Anywhere and Replicon, with extensive experience in Enterprise Cloud, SaaS, and RPA industries.

Current Roles in Marketing Operations

Anil Martin currently holds the title of Senior Manager, Marketing Operations at both Automation Anywhere and Replicon. At Automation Anywhere, he is based in San Jose, California, where he contributes to the company's marketing efforts. Simultaneously, he operates in Redwood City, California for Replicon, managing similar responsibilities. His dual role exemplifies his capability to handle extensive and multi-faceted tasks in marketing operations across different organizations.

Previous Experience at Akamai Technologies and ANZ

Anil Martin worked at Akamai Technologies as a Senior Business Analyst in Marketing Operations from 2010 to 2013. During his 3-year tenure in Cambridge, Massachusetts, he specialized in identifying performance trends and conducting quantitative and qualitative analyses. Prior to this, he was a Finance Analyst at ANZ in Melbourne, Victoria, Australia, from 2008 to 2010. His responsibilities in these roles included understanding and improving financial metrics within the marketing and finance sectors, respectively.

Educational Background in Commerce

Anil Martin studied Commerce from 2017 to 2018 for 1 year, and from 2002 to 2005 for 3 years. His education has equipped him with a deep understanding of business principles, which he effectively applies in his professional roles. The dual periods of study illustrate a continuous commitment to expanding his knowledge and expertise in commerce.

Expertise in Enterprise Cloud, SaaS, and RPA Industries

Anil Martin has extensive experience in the Enterprise Cloud, SaaS, and RPA industries. His work often involves handling marketing automation, GTM strategy, and Ideal Customer Profiling (ICP). He is skilled in lead and demand generation, CRM management, and campaign management, making him a valuable asset in these technological sectors.

Skills in Data Integrity and People Management

Anil Martin places a strong emphasis on data integrity and people management in his roles. He identifies performance trends and conducts high-level quantitative and qualitative analyses. His responsibilities also include planning, forecasting, project management, and marketing analysis, demonstrating his comprehensive skill set.

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