Claudia Michon
About Claudia Michon
Claudia Michon is the Senior Vice President of Product & Solutions Marketing at Automation Anywhere, with extensive experience in marketing roles at Salesforce, Peak Marketing, Women for Women International, Godiva Chocolatier, and L'Oréal.
Senior Vice President, Product & Solutions Marketing at Automation Anywhere
Claudia Michon is the Senior Vice President of Product & Solutions Marketing at Automation Anywhere in the San Francisco Bay Area. In this role, she leads a customer advocacy team to transform customers into evangelists through customer-led storytelling. Claudia also oversees an analyst relations team that drives influence, gathers intelligence, and informs business strategy. She is responsible for the entire product lifecycle, from defining value and positioning to launch, post-purchase adoption, and upsell. Claudia owns messaging and positioning for Automation Anywhere's leading cloud-native automation platform and directs cross-functional launches in collaboration with various departments including Product, Sales, Community & Learning, Success, PR, and Campaigns.
Past Roles and Experience at Automation Anywhere
Prior to her current position, Claudia Michon served as Vice President of Product and Solutions Marketing at Automation Anywhere. During her nine months in this role from 2021 to 2022, Claudia laid the foundational work for her subsequent role as Senior Vice President. She continued to develop strategies that enhanced the company’s market presence and product advocacy.
Career at Salesforce
Before joining Automation Anywhere, Claudia Michon had a significant tenure at Salesforce in various product marketing roles. She was the Senior Director of Product Marketing for Experience Cloud from 2020 to 2021. Previously, she held multiple Director roles from 2019 to 2021, and an earlier position as Sr. Manager of Product Marketing from 2017 to 2019. During her time at Salesforce, Claudia played essential roles in product positioning, market strategy, and leading strategic initiatives.
Marketing and Strategy Roles
Claudia's career also includes a diverse range of roles in marketing and strategy. She was the Principal and Lead Brand & Product Strategist at Peak Marketing | Strategy & Design from 2013 to 2017, working in both San Francisco, CA and Indonesia. Earlier, from 2010 to 2013, she was the Associate Director of Corporate Partnerships & Marketing at Women for Women International in Washington D.C. Additionally, she gained early experience as a Marketing Manager at Godiva Chocolatier from 2008 to 2010 and at L'Oréal from 2006 to 2008, both in New York, NY.
Educational Background
Claudia Michon holds a Bachelor of Science degree in Marketing and International Business from the NYU Stern School of Business, where she studied from 2002 to 2006. Her education has provided her with a solid foundation in marketing principles and international business practices.