Florian Dietrich
About Florian Dietrich
Florian Dietrich is the Sales Director Enterprise Accounts at Automation Anywhere, with extensive experience in managing sales and business development across multiple regions including DACH, Eastern Europe, and the UK.
Current Roles at Automation Anywhere
Florian Dietrich currently holds the positions of Sales Director Enterprise Accounts and Director Strategic Alliances & Channel DACH & Eastern Europe at Automation Anywhere. His responsibilities span regions including Frankfurt, Zurich, Vienna, London, and Eastern Europe, reflecting his extensive experience in managing sales operations globally. His role involves coordination with multiple stakeholders, from IT teams to C-level executives, across different languages and locations.
Past Roles and Experience
Florian Dietrich has held various leadership positions in sales and business development for over two decades. His previous roles include Senior Sales Account Manager DACH at Automation Anywhere, Large Enterprise Account Executive DACH at Box, and Senior Account Executive at OpenText. He has also led sales teams at Travelzoo and managed business development at Monster. His career began with roles at IBM and Avid, delivering consistent sales success across different regions including Germany, the UK, and the USA.
Educational Background
Florian Dietrich holds a Master of Arts from Ludwig-Maximilians-Universität München, where he studied Politics, Literature, History, and Foreign Languages from 1997 to 2001. He also earned a BBA from FernUniversität in Hagen in Business Administration from 2006 to 2008. Additionally, he studied General Business Administration and Management for 11 months at the Technical University of Munich in 2013 and completed Standard MEDDIC training at MEDDIC Academy.
Specialization in IT Sales
Florian Dietrich specializes in the sales of complex IT solutions, including automation, cloud technologies, GenAI, and machine learning. His expertise includes starting up high-tech companies and managing complex IT projects in multinational environments. Known for his ability to overachieve sales goals, he brings significant visibility to progress and achievements in sales operations.
Management of Sales and Business Development
With extensive experience in managing sales and business development across multiple regions, Florian Dietrich is recognized for his capability to coordinate sales teams effectively. He has managed complex IT projects and coordinated with various tiers of stakeholders, offering his skills in several languages and adapting to diverse cultural contexts. His track record demonstrates a strong ability to drive business growth and achieve strategic sales objectives.