Adam Cooley

Adam Cooley

Category Development Manager @ Califia Farms

About Adam Cooley

Adam Cooley is a Category Development Manager at Califia Farms, with a background in various roles at General Mills and a BSBA in Marketing from the University of Missouri-Columbia.

Current Role as Category Development Manager at Califia Farms

Adam Cooley currently serves as the Category Development Manager at Califia Farms. In this role, which he started in 2022, Adam works remotely focusing on developing category strategies and driving the growth of the company's product lines. Califia Farms is recognized for its plant-based beverages and products, and Adam's role involves close collaboration with various stakeholders to ensure category performance aligns with business goals.

Previous Experience at General Mills

Adam Cooley has extensive experience working at General Mills, where he held multiple positions over a span of several years. His roles included Customer Account Manager II - UNFI in 2022, Business Category Lead - Retail Snacks in 2021, Business Category Lead - Retail Meals & Baking from 2020 to 2021, Customer Account Specialist - Convenience & Foodservice from 2019 to 2020 in Orlando, Florida, and Business Management Associate - Convenience & Foodservice from 2018 to 2019 in Minneapolis, Minnesota. Adam's responsibilities varied from category leadership to account management, demonstrating his versatility in the foodservice and retail sectors.

Early Career and Internships

Adam Cooley began his career with several foundational roles and internships. He worked as a Sales Intern in Foodservice Category Management at General Mills from 2017 to 2018 in Greater Minneapolis-St. Paul Area. Prior to that, he served as a Post-Closing Specialist in Capital Markets at Veterans United Home Loans from 2015 to 2017 in Columbia, MO. These early roles provided Adam with critical experiences in sales and finance, setting the stage for his subsequent career development in category management and account specialization.

Educational Background in Marketing

Adam Cooley earned his Bachelor of Science in Business Administration (BSBA) with a focus on Marketing from the University of Missouri-Columbia, from 2014 to 2018. During his time at the university, Adam also contributed as a Business Student Ambassador and a Writing Tutor, which allowed him to develop leadership and communication skills pertinent to his future roles in business.

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