Krystle Quilala
About Krystle Quilala
Krystle Quilala is an Integrated Brand Marketing professional with experience in developing culturally relevant marketing strategies and organizing experiential marketing events.
Current Role at Califia Farms
Krystle Quilala is currently employed at Califia Farms as an Integrated Brand Marketing professional. Her role involves developing comprehensive marketing strategies that leverage multiple channels to maximize brand visibility and consumer engagement. With a focus on health and wellness, she utilizes her expertise to create campaigns that resonate culturally and contextually with diverse audiences.
Previous Experience at Remedy Place
In 2022, Krystle Quilala worked as a Marketing Consultant for Remedy Place in the Los Angeles Metropolitan Area for five months. During her tenure, she applied her marketing skills to support the brand's initiatives in the wellness industry. Her responsibilities included crafting strategies to enhance brand presence and consumer interaction within the wellness space.
Tenure at Califia Farms as Marketing Manager
From 2018 to 2020, Krystle Quilala served as the Marketing Manager - Experiential and Studio at Califia Farms in the Greater Los Angeles Area. Over two years, she was responsible for executing experiential marketing events and managing studio projects that reinforced the brand’s market positioning and consumer engagement through innovative and interactive experiences.
Background with ReedPOP
Krystle Quilala held multiple positions at ReedPOP, starting as a Sales Manager for the Capsule Show from 2014 to 2015 in Los Angeles, followed by her role as Event Partnership Manager for the Capsule Show in New York from 2016 to 2017. She later became the Director - Sales & Partnerships at ComplexCon and Agenda from 2017 to 2018 in Greater Los Angeles Area. These roles allowed her to develop and manage key partnerships, enhancing brand visibility and engagement through strategic event participation.
Educational Background
Krystle Quilala graduated from the University of California San Diego with a Bachelor of Science degree in Linguistics. She completed her studies over a span of four years, from 2007 to 2011. Her education provided a strong foundation in analytical and communication skills, which she has effectively applied throughout her diverse marketing career.