Lucy Mwangi
About Lucy Mwangi
Lucy Mwangi is a Marketing Copywriter at Cleo in London with a background in digital marketing and a degree in History and Politics from Coventry University.
Title
Lucy Mwangi is a Marketing Copywriter currently working at Cleo in London, England, United Kingdom. She specializes in creating compelling marketing copy that aligns with brand voice and drives customer action.
Professional Experience
Lucy Mwangi has diverse experience in the field of digital marketing. At Digity, a Digital Marketing Agency, she worked from 2022 to 2023 as a Content Executive and developed a comprehensive content strategy that increased client engagement by 25%. Prior to that, she served as a Digital Marketing Intern at ARKNATION from 2021 to 2022 for six months, participating in a significant rebranding project. She also worked briefly at VRC Centre as a Marketing Intern in 2021, assisting in organizing promotional events. Her current role at Cleo involves managing social media campaigns and analyzing their performance metrics.
Education and Background
Lucy Mwangi completed her Bachelor of Arts in History and Politics at Coventry University from 2019 to 2022. During her time at university, she worked on a project that examined the impact of digital marketing on consumer behavior. Her academic background combines the analytical skills from her History and Politics studies with practical marketing experience.
Specializations and Skills
Lucy Mwangi has a strong background in SEO and content optimization techniques. Her skills include developing comprehensive content strategies, managing social media campaigns, and analyzing their performance metrics. At Digity, she increased client engagement by 25%, and at ARKNATION, she contributed to a major rebranding project that updated the company's digital presence.