Anuj Deshpande
About Anuj Deshpande
Anuj Deshpande is a Senior Digital Marketing Executive with extensive experience in digital marketing and a strong educational background in marketing. He has worked with various companies, including CloudLex, Inc., Shells Advertising Inc., and Amura Marketing Technologies Pvt. Ltd., and has expertise in lead management and performance marketing strategies.
Work at CloudLex
Anuj Deshpande serves as a Senior Digital Marketing Executive at CloudLex, Inc. since 2019. In this role, he collaborates with product, sales, and customer success teams to drive the success of digital marketing initiatives. His responsibilities include optimizing content through SEO to improve visibility across owned channels. He has implemented performance marketing strategies tailored for a cloud-based legal technology company, contributing to the company's marketing objectives.
Previous Experience in Digital Marketing
Prior to his current position, Anuj Deshpande worked at Shells Advertising Inc as a Digital Marketing Specialist from 2017 to 2018. He also held the role of Account Manager - Digital Marketing at Amura Marketing Technologies Pvt. Ltd from 2014 to 2016. His experience in these roles has equipped him with skills in lead management and campaign execution, utilizing tools such as Salesforce, HubSpot, and Klipfolio.
Education and Expertise
Anuj Deshpande has a strong educational background in marketing. He earned a Master of Business Administration (M.B.A.) from Sinhgad Business School in Pune from 2012 to 2014. He also completed a Bachelor of Business Administration (BBA) at DAIMSR, Nagpur from 2009 to 2012. Additionally, he studied digital marketing at the Digital Marketing Training Institute in Mumbai, achieving certification in 2014 after an 11-month program.
Early Career and Development
Anuj Deshpande began his career as a Business Development Executive at Housing.com in 2014, where he worked for four months. His early experiences laid the foundation for his subsequent roles in digital marketing, allowing him to develop a comprehensive understanding of the industry and its dynamics.
Skills in Digital Marketing Tools
Anuj Deshpande is proficient in various digital marketing tools that enhance his effectiveness in lead management and campaign strategies. He utilizes Salesforce and HubSpot for managing customer relationships and executing drip campaigns. Additionally, he employs Klipfolio for performance tracking and analytics, ensuring data-driven decision-making in his marketing efforts.