Tim O Connor
About Tim O Connor
Tim O'Connor is a Senior Marketing Manager at du in Dubai, specializing in acquisition, base, retention, channel, and lifecycle marketing. He has a strong background in marketing management, having previously worked at Vodafone in various roles and managing a significant P&L for mobile and fixed services in the UAE.
Work at du
Tim O'Connor has been serving as the Senior Marketing Manager at du since 2015. In this role, he focuses on acquisition, base management, retention, channel strategy, and lifecycle marketing. He manages a yearly profit and loss statement of AED 1.5 billion, overseeing mobile, fixed, and managed services across the UAE. His responsibilities include analyzing market opportunities and competitive intelligence data to optimize customer lifecycle plans. O'Connor drives market development strategies by segment, ensuring effective deployment and management of marketing initiatives.
Previous Experience at Vodafone
Tim O'Connor held multiple roles at Vodafone between 2009 and 2015. He began as an Account Manager in Dublin, Ireland, before progressing to Marketing Acquisition Manager and then to Marketing Campaign Manager, where he focused on lifecycle and customer relationship management. His tenure included significant achievements such as managing marketing campaigns and lead generation initiatives. O'Connor also served as a Program Manager during his time at Vodafone, contributing to various marketing strategies and operations.
Education and Expertise
Tim O'Connor studied at University College Dublin, where he earned a degree in Biochemistry from 2004 to 2007. He furthered his education at CBS St Mary's in Tralee, Co Kerry, from 1998 to 2003. His academic background supports his expertise in marketing, particularly in customer lifecycle management and market analysis. O'Connor's educational foundation complements his extensive professional experience in the telecommunications sector.
Achievements in Marketing
In his current role at du, Tim O'Connor has achieved a year-over-year base growth of over 3% while successfully reducing churn by 12%. He is responsible for designing and implementing both online and offline marketing campaigns, which include content development for various digital platforms. O'Connor maintains and exceeds sales targets through effective management of offers, promotions, and sales aids across different channels and regions.