Michael Haber
About Michael Haber
Michael Haber is the Director of Program Marketing at EnergyHub, with extensive experience in conversion rate optimization and web marketing from his previous roles at 2U.
Title and Current Role
Michael Haber is currently the Director of Program Marketing at EnergyHub. In this role, he is responsible for overseeing marketing strategies and initiatives that drive program engagement and performance. Michael transitioned to this director position in April 2022, after serving as the Senior Manager of Program Marketing at the same company.
Previous Positions at EnergyHub
Before becoming the Director of Program Marketing at EnergyHub, Michael Haber served as the Senior Manager of Program Marketing from 2020 to 2022. In this capacity, he focused on developing and executing marketing plans to support the company’s various programs, enhancing both reach and effectiveness.
Career at 2U
Michael Haber’s career at 2U spanned approximately eight years, from 2011 to 2020, where he held various roles within the marketing department. He started as a Marketing Intern and progressively advanced to roles such as Web Marketing Specialist, Senior Web Marketing Analyst, and Senior Manager of Conversion Rate Optimization. His experience at 2U equipped him with extensive knowledge in digital marketing and optimization strategies.
Expertise in Conversion Rate Optimization
Michael Haber has significant expertise in conversion rate optimization, as evidenced by his roles at 2U. He served as the Manager and later as the Senior Manager of Conversion Rate Optimization, focusing on improving user engagement and conversion rates. His work involved analyzing performance metrics and implementing strategies to enhance user experience and conversion efficiency.
Educational Background
Michael Haber studied at the University of Maryland's Robert H. Smith School of Business, where he earned a Bachelor of Science degree in Marketing and Information Systems from 2008 to 2012. His educational background provided a solid foundation in both business principles and technical skills, which he has applied throughout his career.