Adam Lu
About Adam Lu
Adam Lu is a Corporate Sales Manager at Expedia Group and a Merchant Business Development professional at Mastercard, specializing in cross-border payment solutions and loyalty programs.
Corporate Sales Manager at Expedia Group
Adam Lu currently holds the position of Corporate Sales Manager at Expedia Group. His role involves managing relationships with corporate clients to drive sales and revenue. He has been with the company in this capacity since 2014. His responsibilities focus on leveraging business analytics to develop targeted sales strategies and campaigns. By employing data-driven insights, he seeks to meet sales targets and contribute to the overall growth of Expedia Group.
Merchant Business Development at Mastercard
Since 2019, Adam Lu has been working at Mastercard as part of their Merchant Business Development team. Based in Shanghai City, China, his primary focus involves implementing cross-border payment solutions. His role emphasizes the importance of fraud and risk control tools, ensuring secure transactions for merchants and customers. Additionally, Adam coordinates commercial partnerships and co-branding initiatives to enhance Mastercard's presence in international markets.
Education and Expertise in Commerce
Adam Lu completed his Bachelor of Commerce degree at the University of Canterbury. His academic background in commerce provides him with a strong foundation in business principles, which he applies to his roles in corporate sales and merchant business development. His expertise lies in understanding market dynamics, customer behavior, and financial regulations, which are essential for his responsibilities in sales management and payment solutions.
Implementing Cross-Border Payment Solutions
In his role at Mastercard, Adam Lu is responsible for implementing cross-border payment solutions. This involves ensuring smooth and secure transactions across different countries. His focus includes the deployment of fraud and risk control tools to safeguard transactions. By prioritizing these aspects, Adam aims to provide a reliable payment infrastructure that meets the needs of international merchants and customers.
Developing Loyalty Programs
Adam Lu develops loyalty programs aimed at increasing merchant engagement and customer retention. By creating compelling incentives and rewards, he helps Mastercard build lasting relationships with its merchant partners. These programs are designed to enhance customer satisfaction and loyalty, thereby driving repeat business and long-term growth for both the merchants and Mastercard.