Antonio Tránchez
About Antonio Tránchez
Antonio Tránchez is the Digital Acquisition Manager at Expedia Group with extensive experience in digital marketing and ecommerce within multinational companies.
Title
Antonio Tránchez is currently serving as Digital Acquisition Manager at Expedia Group. He has been in this role since 2020.
Current Role at Expedia Group
In his current role as Digital Acquisition Manager at Expedia Group, Antonio Tránchez focuses on driving digital marketing strategies. He applies his expertise in areas like SEO, SEM, lead generation, email marketing, page optimization, and budget management.
Previous Roles at Expedia Group
Antonio Tránchez has held several roles at Expedia Group. From 2017 to 2020, he was the Southern Europe Marketing Manager in Madrid, España. Prior to that, he served as Southern Europe Digital Marketing from 2015 to 2017 and as Digital Marketing Specialist from 2013 to 2015, also in Madrid.
Experience at Cetelem España. BNP Paribas
Before joining Expedia Group, Antonio Tránchez worked at Cetelem España. BNP Paribas. His roles included Responsable eCommerce (2010-2012), Responsable Web y Nuevos Canales (2005-2009), Responsable Marketing Web (2002-2005), Diseñador web (2001-2002), and Analista de riesgo (1999-2001), all in Madrid.
Education and Expertise
Antonio Tránchez holds a Master's degree in Dirección de Marketing y Comunicación Digital from IMF Business School, achieved in 2013. He also earned a Licenciado en A.D.E. from Universidad Complutense de Madrid in 1998. He possesses over 10 years of experience in digital marketing and web analytics within multinational companies.
Specializations and Skills
Antonio Tránchez specializes in SEO, SEM, lead generation, email marketing, page optimization, display campaigns, web analytics, and budget management. His multidisciplinary profile in the ecommerce environment allows him to deliver results in various digital marketing strategies. He is known for his proactive approach and adaptability to new scenarios, with a keen interest in expanding his knowledge.