Eve Lee
About Eve Lee
Eve Lee is the Creative Director, Content & Design at Expedia Group, with extensive experience in creative leadership roles across multiple high-profile companies and a global perspective in design.
Title: Creative Director, Content & Design
Eve Lee currently holds the title of Creative Director, Content & Design at Expedia Group. In this role, she has been responsible for leading creative campaigns that significantly enhance brand equity and ROI across various supply lines, including lodging, air, car, and cruise. She has held this position since 2020, and brings a wealth of experience from previous roles within the company.
Company: Expedia Group
Eve Lee has been a pivotal part of Expedia Group, currently serving as the Creative Director for Content & Design since 2020. Her tenure at Expedia Group began in 2016 when she assumed the role of Director, Creative, Design, and Development. Over these years, she has led the creative direction for brand campaigns, contributing to significant ROI and brand equity gains. She helms a geographically diverse team spanning London, Austin, and Seattle, bringing a consolidated creative vision to the company’s global operations.
Previous Roles
Before her current role at Expedia Group, Eve Lee was the Global Head of Design at Financial Times from 2004 to 2016, where she was instrumental in evolving the brand's visual and design identity. Prior to that, she worked as an Art Director at Big Green Door from 2000 to 2005, and at TBWA\TEQUILA from 1995 to 1999. In these positions, she fine-tuned her design and art direction skills, working with prominent multinational companies such as Unilever and PepsiCo.
Education and Expertise
Eve Lee obtained her Master of Arts in Design Studies from Central Saint Martins in London, where she graduated with distinction between 2000 and 2002. Her academic background has provided a strong foundation in design principles, which she has effectively applied throughout her career. Her global perspective—fostered by living in Asia, the U.S., and the U.K.—enhances her ability to lead and innovate in the creative field.
Mentorship and Leadership
Eve Lee is known for mentoring and coaching creative professionals, fostering a culture of innovative and aesthetically pleasing work. Her leadership extends beyond creative direction, as she actively supports the growth and development of her team. Her ability to guide diverse groups through complex projects has been integral to her success across different roles and companies.