Lisa Perkovic
About Lisa Perkovic
Lisa Perkovic is the Director of Employee Communications Design at Expedia Group, with extensive experience in brand communications and content strategy.
Title and Current Position
Lisa Perkovic is the Director of Employee Communications Design at Expedia Group, a position she has held since 2023. In this role, she spearheads creative storytelling efforts and strategic business thinking, leading a team that leverages video, digital, and print mediums to enhance global narratives.
Previous Roles at Expedia Group
Before her current role, Lisa Perkovic served in several key positions at Expedia Group. From 2022 to 2023, she was the Senior Manager of EG Brand Communications. Prior to that, she managed content and channel strategy as Senior Manager from 2020 to 2022. She was also the Senior Global Managing Editor from 2018 to 2020 and the Global Managing Editor from 2017 to 2018. Earlier in her career at Expedia Group, she worked as the Editor of Blog & Community from 2013 to 2016 in Sydney, Australia.
Career in Journalism and Writing
Lisa Perkovic has an extensive background in journalism and writing. She began her career as a Freelance Journalist at The Sydney Morning Herald, where she worked from 2009 to 2013. She has also contributed as a Writer and Editor at various publications, including Daily Addict, Higher View, Photoshop Projects Australia, and Digital Photography Magazine Australia. Over a span of 16 years, she built a diverse portfolio in travel writing and editing.
Educational Background
Lisa Perkovic studied at the University of Sydney, where she focused on Journalism, Art History, Film Studies, and Photography, achieving a degree in Media and Communications. This robust academic foundation has fueled her passion for strategic content creation and brand advocacy.
Expertise and Professional Focus
Lisa Perkovic brings a strong focus on creative storytelling and strategic business thinking to her current role. She leads a team that utilizes various media channels, including video, digital, print, live television, and radio, to disseminate key messages globally. Her passion for travel deeply influences her work, making her a notable advocate for strategic content creation and brand advocacy within the global communications landscape.