Natalie Theron
About Natalie Theron
Natalie Theron is the Senior Manager of Merchandising for the APAC region at Expedia, Inc., with extensive experience in marketing, partnerships, and merchandising across various industries.
Current Role at Expedia Inc.
Natalie Theron serves as the Senior Manager, Merchandising - Apac at Expedia, Inc. since 2016 in Seattle, Washington. In her role, she manages the merchandising strategy for over 20 points of sale across Australia, New Zealand, and Asia. Part of a global team, she focuses on delivering optimal deals to customers. Her responsibilities encompass overseeing through-the-line digital, social, and offline media management and implementation.
Previous Positions at Expedia Inc.
Before her current role, Natalie Theron held multiple positions at Expedia, Inc. She worked as the Manager, Merchandising - Anz in 2015 for 4 months. Additionally, she served as the Senior Merchandiser - Wotif Group Retail in 2015 for 6 months. From 2013 to 2015, she was the Group Partnership Marketing Manager for 2 years. All these roles were based in Seattle, Washington, United States.
Early Career and Roles
Natalie's career began with roles such as Corporate Development Coordinator at Qpac from 2004 to 2006 in Brisbane, Queensland, Australia, and Sponsorship Manager at International Quarterback Pty Ltd from 2006 to 2008 in Queensland, Australia. She also worked at Diageo as the Events and Sponsorship Manager from 2008 to 2011 in London, Greater London, United Kingdom, and later joined Brisbane Lions as Marketing and Ticketing Manager from 2011 to 2012 in Australia, followed by a role as Partnerships Manager at Qpac from 2012 to 2013 in Brisbane, Queensland, Australia.
Educational Background
Natalie Theron studied at the Qut Faculty of Education, focusing on Marketing, Business, Accounting, and Business Marketing from 2000 to 2002. Her education has provided a solid foundation for her diverse roles in merchandising, marketing, and partnership management across various industries.
Expertise and Skills
With extensive experience in both agency and client-side roles, as well as rights holder positions, Natalie Theron specializes in through-the-line digital, social, and offline media management. She is adept at architecting new processes and implementing robust monitoring and evaluation systems. Her expertise also includes managing merchandising strategy for multiple points of sale and delivering optimal deals to customers through a global team.