Robin Lawther
About Robin Lawther
Robin Lawther is the Vice President of Expedia TAAP at Expedia Group, with extensive experience in strategic initiatives and supply chain management within the travel industry.
Company
Robin Lawther is currently associated with Expedia Group, where she serves as the Vice President for Expedia TAAP. Expedia Group is a global travel technology company that offers a wide array of services, including booking for flights, hotels, and rental cars. The Expedia Travel Agent Affiliate Program (TAAP) supports over 35,000 travel agencies worldwide.
Title
Robin Lawther holds the title of Vice President, Expedia TAAP, at Expedia Group, a position she has held since 2022. In this role, she is responsible for leading initiatives and fostering relationships with a global network of over 35,000 travel agencies.
Education and Expertise
Robin Lawther graduated from the University of Cambridge with a BA (Hons) in Land Economy from 2007 to 2010. Her academic background laid the foundation for her extensive expertise in strategic initiatives and supply chain management within the travel industry. Her contributions span consulting positions and progressively senior roles at leading companies.
Professional Background
Robin Lawther's career began at PwC, where she worked as an Associate and then Senior Associate in Strategy from 2010 to 2013. She then joined Seabury Consulting as a Senior Analyst and Consultant until 2015. In the same year, she started her tenure at Expedia Group, holding various strategic roles including Manager, Strategic Initiatives; Senior Director, Strategy; and Vice President, Expedia TAAP. Her journey through different roles has equipped her with deep insights into the travel industry's strategic framework.
Achievements
Robin Lawther's notable achievements include her leadership of the Expedia Travel Agent Affiliate Programme (TAAP), which serves over 35,000 agencies globally. She has consistently focused on strategic initiatives that improve supply chain management and foster growth within the travel sector. Her robust background in consulting and strategy has been instrumental in driving key initiatives at Expedia Group.