Will Wilson
About Will Wilson
Will Wilson is the Senior Loyalty & Incentives Strategy Manager at Expedia Group, with a background in marketing and business development. He has a strong passion for storytelling and creativity, utilizing customer insights to drive loyalty strategies.
Title
Will Wilson is a Senior Loyalty & Incentives Strategy Manager at Expedia Group. He has held this position since 2021, based in Seattle, Washington.
Company
Will Wilson is currently employed at Expedia Group. He previously served as a Loyalty Marketing Specialist at the same company from 2019 to 2021. His current and previous roles at Expedia Group are centered around enhancing customer loyalty and developing incentive strategies.
Education and Expertise
Will Wilson studied at the University of Washington - Michael G. Foster School of Business, where he earned a Bachelor of Business Administration (B.B.A.) in Marketing from 2015 to 2019. His educational background laid the foundation for his expertise in marketing, loyalty strategy, and customer insights. Prior to that, he attended San Marino High School, graduating with a High School Diploma in 2015.
Professional Background
Will Wilson has built a diverse career with multiple positions in marketing and business development. His experience spans roles at Hansen Belyea, Boeing, and Tim McKenna Photography. Additionally, Wilson has held leadership roles at the University of Washington's American Marketing Association chapter and Phi Chi Theta Business Fraternity. His career reflects a strong passion for storytelling, creativity, and data-driven decision-making.
Achievements
During his time at the University of Washington, Will Wilson served as President and Vice President of Marketing for the American Marketing Association's University of Washington Chapter. These roles allowed him to showcase his leadership skills and dedication to marketing. At Expedia Group, he utilizes customer insights to drive effective loyalty strategies, ensuring cross-team collaboration and alignment with broader company goals.