Shelley Petri
About Shelley Petri
Shelley Petri is the Director of Global Communications at Cover Genius, with extensive experience in public relations and marketing communications across various industries.
Director, Global Communications at Cover Genius
Shelley Petri holds the position of Director, Global Communications at Cover Genius. Based in New York, United States, she took on this role in 2022. In this capacity, she leads the global communication strategies for the company, ensuring seamless media relations and content marketing initiatives across multiple regions.
B2B Marketing Experience
Shelley Petri has a robust history of crafting and demonstrating expertise in B2B marketing communications. Prior to her current role, she served as the Senior B2B Marketing Communications Manager at Cover Genius from 2021 to 2022. During this time, she executed comprehensive marketing outreach and cultivated business relationships essential for brand growth in the B2B sector.
Career at Blast PR
Shelley Petri spent a substantial part of her career at Blast PR where she undertook various roles. She started as a PR Specialist in 2016, advanced to an Account Director in 2018, and later became the Senior PR Director from 2019 to 2021. Throughout her tenure, she played a crucial role in shaping the public relations strategies for the company while based in the Raleigh-Durham, North Carolina Area.
Early Career and Internships
Shelley's career began with various internships that shaped her expertise in public relations and communications. She interned at MMI Public Relations in Cary, NC, and Pilot Media in Norfolk, Virginia in 2013. Additionally, she spent time as a Public Relations Intern at WCOM Community Radio in Carrboro, North Carolina in 2012 and at Unite4Africa in Kenya in 2011, demonstrating her early commitment to the field.
Education in Public Relations
Shelley Petri's educational background includes a Bachelor's degree in Public Relations/Image Management from the University of North Carolina at Chapel Hill (2011-2013). Prior to that, she studied the same field at Auburn University from 2009 to 2011. Her formal education laid the foundation for her subsequent career in public relations and communications.