Diego Alejandro Romero Hernandez
About Diego Alejandro Romero Hernandez
Diego Alejandro Romero Hernandez is a Senior Sales professional with extensive experience in B2B sales and business development. He has held various managerial roles in companies such as Siigo Colombia, BExcellencesas, and HoyTrabajas, and has a Bachelor of Business Administration from Fundación Universitaria Los Libertadores.
Current Position at HoyTrabajas
Diego Alejandro Romero Hernandez currently holds the position of Senior Sales at HoyTrabajas, a company associated with YCombinator W22. He has been with the organization since 2022, contributing to sales strategies and team performance in Bogotá, Distrito Capital, Colombia. His role involves leveraging his extensive experience to drive sales initiatives and improve overall business outcomes.
Previous Experience in Sales Management
Diego has a diverse background in sales management, having worked in various roles across multiple companies. He served as Gerente Comercial at Siigo Colombia from 2010 to 2018, where he focused on commercial management for eight years. He then transitioned to Novasoft SAS as Gerente de Canales Comerciales from 2019 to 2020, and later held the position of Gerente ejecutivo de ventas at Siesa for five months in 2021. His experience includes managing sales teams and developing strategies to enhance performance.
Sales Account Management Experience
In the role of Senior Sales Account Manager at BExcellencesas from 2021 to 2022, Diego was responsible for managing key client accounts and driving sales growth. His tenure lasted nine months, during which he utilized his skills to foster client relationships and enhance service delivery in Bogotá, Distrito Capital, Colombia.
Educational Background
Diego studied at Fundación Universitaria Los Libertadores, where he earned a Bachelor of Business Administration (BBA) from 2008 to 2013. Additionally, he attended Colegio de Estudios Superiores de Administración, completing a program in Habilidades comerciales y operaciones de venta, achieving the VENDEDOR INTEGRAL certification in 2015. His educational background supports his expertise in business administration and sales operations.
Expertise in Sales Processes and Team Training
Diego specializes in implementing CRM systems and alternative platforms to automate sales processes, which has led to reduced operational burdens and increased efficiency. He also has a strong focus on training new B2B sales teams to improve their performance and results. His expertise extends to forming strategic alliances that enhance business growth, particularly in the IT sector.