Chiara Minari
About Chiara Minari
Chiara Minari is the EMEA ETF Campaigns Senior Manager at Invesco EMEA, with extensive experience in marketing and brand management across various high-profile companies in Milan.
Current Position at Invesco EMEA
Chiara Minari is currently serving as the EMEA ETF Campaigns Senior Manager at Invesco EMEA. In her role, she is responsible for managing and overseeing ETF marketing campaigns across the Europe, Middle East, and Africa (EMEA) regions. This position underscores her expertise in financial marketing and her capability to handle large-scale, multi-regional projects.
Previous Role at Invesco EMEA
Before her current position, Chiara worked at Invesco EMEA as the Marketing Manager ETF Italy from 2018 to 2021. During her three-year tenure in Milan, she focused on the Italian market's financial marketing strategies, contributing significantly to the company's growth and presence in the region.
Professional Experience at BlackRock
Chiara Minari served as a Marketing Manager at BlackRock from 2013 to 2018. During her five years in the Milan Area, Italy, she played a crucial role in shaping marketing strategies for one of the world's leading investment management companies. Her work involved developing and executing comprehensive marketing plans to enhance BlackRock’s visibility and market share.
Educational Background
Chiara Minari holds advanced degrees from Libera Università di Lingue e Comunicazione IULM. She completed a Master's degree in Brand Management from 2006 to 2009 and an undergraduate degree in Public Relation and Advertising from 2003 to 2006. This solid educational foundation has provided her with a thorough understanding of brand strategy and marketing communications, significantly contributing to her professional success.
Early Career in Advertising Agencies
Chiara’s early career includes valuable experience at renowned advertising agencies in Milan. In 2008, she worked at McCann-Erickson in the account department for six months before moving to Publicis as an Account Executive from 2008 to 2009. During her time at these agencies, she managed marketing campaigns for high-profile clients such as Vodafone, L’Orèal, and Zurich Connect, gaining critical industry experience and insight.