Nicole Aupperle
About Nicole Aupperle
Nicole Aupperle is the Marketing Manager DACH at Invesco EMEA in Frankfurt am Main, with over 10 years of experience in the financial industry and marketing communication.
Company
Nicole Aupperle is currently employed at Invesco EMEA, where she serves as the Marketing Manager for the DACH region. In her role, she manages comprehensive B2B marketing communication strategies tailored specifically for asset management. Her responsibilities include the adaptation and execution of campaigns across Germany, Austria, and Switzerland, ensuring they resonate with local markets.
Title
Nicole Aupperle holds the title of Marketing Manager for the DACH region at Invesco EMEA. Her role involves overseeing various marketing initiatives, ensuring these campaigns are optimized for the unique demands of the German-speaking regions in Europe.
Previous Work Experience
Before her current role, Nicole Aupperle amassed a wealth of experience in marketing and financial communications. She worked at unterwegs & daheim as a travel blogger and content creator from 2012 to 2020. She also held positions at Franklin Templeton Investments, serving as a Marketing Executive in Online Marketing from 2009 to 2020, and before that as a Marketing Associate from 2009 to 2015. Her career began at New Mark Finanzkommunikation GmbH, where she was involved in Marketing Services and Corporate Publishing from 2008 to 2009.
Marketing and Content Management Expertise
Nicole Aupperle possesses over a decade of professional experience in both the financial industry and marketing communication. At Invesco EMEA, she expertly manages website and content activities for the DACH region. Additionally, she is responsible for handling social media outreach, particularly on LinkedIn, where she engages with the professional community to enhance the company's digital presence.
Campaign and Media Partnerships
In her role, Nicole Aupperle adapts and executes localized marketing campaigns, including initiatives like out-of-home advertising and media planning. She collaborates with various media partners, contributing to specialized articles, interviews, and video content for notable publications such as Euro, Handelsblatt, and Welt. Her media partnerships are an essential aspect of her comprehensive marketing strategy.
Webinar Planning and Execution
Nicole Aupperle is instrumental in planning and managing webinars, often hosting sessions that attract over 180 participants. Using platforms like ON24 and Salesforce for invitations and management, she ensures these events are well-organized and effectively communicated to the target audience.