Aarshiya Bhatia
About Aarshiya Bhatia
Aarshiya Bhatia is a Category Manager for Ecommerce at ITC Limited, where she has worked since 2023. She has a background in business development and sales, with experience in various roles across multiple organizations.
Work at ITC Limited
Aarshiya Bhatia currently holds the position of Category Manager - Ecommerce at ITC Limited, where she has been employed since 2023. In this role, she manages a business size exceeding 200 crore annually within the Personal Care Division across various ecommerce platforms. Her responsibilities include overseeing pricing, promotion, and product range management, as well as analyzing industry and consumer trends to develop strategies aimed at maximizing sales and profitability. Prior to her current role, she served as Area Sales Manager - Strategy Projects from 2022 to 2023 and as Area Sales Manager (Trainee) from 2021 to 2022.
Previous Experience
Before joining ITC Limited, Aarshiya Bhatia worked as a Business Development Analyst at Doctor Insta from 2017 to 2018. She also gained experience as an International Sales Intern at EduPristine Inc. in 2016 and briefly worked with Doctors Without Borders (MSF) Southern Africa in 2015. Her early career included a two-month internship in Sales & Marketing at ITC Limited in 2020, which led to her subsequent roles within the company.
Education and Expertise
Aarshiya Bhatia holds a Master of Business Administration (MBA) from the Symbiosis Institute of Business Management (SIBM) Bengaluru, where she studied from 2019 to 2021. She completed her Bachelor of Arts at Delhi University from 2014 to 2017. Her educational background, combined with her practical experience in sales and marketing, has equipped her with the skills necessary for her current role in ecommerce category management.
Background
Aarshiya Bhatia completed her schooling at Bluebells School International, where she studied from 2000 to 2014. This foundational education set the stage for her subsequent academic pursuits in higher education, leading to her qualifications in business management and arts. Her diverse experiences across different sectors have contributed to her understanding of market dynamics and consumer behavior.