Akankssha Gupta
About Akankssha Gupta
Akankssha Gupta is a Director of Demand Generation at LSQ, where she has worked since 2021. She has extensive experience in sales operations and business strategy, having previously held positions at Xeeva, Inc. and Google.
Current Role at LSQ
In the role of Director - Demand Gen at LSQ since 2021, Akankssha Gupta focuses on driving demand generation strategies. She has developed and managed an Inside Sales team, aligning key performance indicators (KPIs) with revenue objectives. Her responsibilities include engaging in campaign management across various automation platforms, aiming to enhance lead generation and conversion rates.
Previous Experience at Xeeva, Inc.
Akankssha Gupta worked at Xeeva, Inc. from 2014 to 2020, holding multiple positions. Initially, she served as Manager - Value Analytics and Metrics for four years, where she focused on data-driven decision-making. She then advanced to the role of Director Business Strategy for two years, contributing to strategic initiatives that supported the company's growth.
Role at Digbi Health
Since 2020, Akankssha Gupta has held the position of Director Sales Operations at Digbi Health. In this role, she oversees sales operations, working to optimize processes and improve sales performance. Her focus is on enhancing operational efficiency to support the organization's sales objectives.
Educational Background
Akankssha Gupta earned a Post Graduate Diploma in Management with a specialization in Marketing from Somaiya Institute of Management Studies and Research, completing her studies from 2010 to 2012. Prior to this, she obtained a Bachelor of Business Administration (BBA) in Marketing from H.R. College of Commerce and Economics, where she studied from 2004 to 2009.
Early Career and Skills
Akankssha Gupta began her career as an Associate AdWords Strategist at Google from 2012 to 2013. She also completed a summer internship at Religare Finvest Limited in 2011. She possesses expertise in expanding the top of the funnel through both inbound and outbound initiatives, contributing to her effectiveness in demand generation and sales operations.