Abhishek M.
About Abhishek M.
Abhishek M. is a Regional Manager at Meesho, specializing in government partnerships and market development. He holds an MBA in International Marketing and has extensive experience in brand development and e-commerce category management.
Current Role at Meesho
Abhishek M. serves as the Regional Manager for West and East at Meesho, a position he has held since 2021. In this role, he focuses on expanding the company's market presence and enhancing seller partnerships in these regions. His responsibilities include developing strategies to drive growth and improve brand visibility. His tenure at Meesho has been marked by a commitment to fostering relationships with government entities, indicating a strategic approach to public sector collaborations.
Professional Experience
Abhishek M. has accumulated diverse experience in various roles within the marketing and e-commerce sectors. Prior to his current position, he worked at Udaan.com as Lead for Market Development in the Home & Kitchen sector, where he focused on the Steel Category. He also held the position of Category Manager at Browntape Technologies, overseeing multiple product categories. His earlier roles include serving as a Marketing Engineer at Ethos HVAC Systems Ltd. and as a Business Consultant at OnlineSellingLab.
Education and Expertise
Abhishek M. holds a Master of Business Administration (M.B.A.) with a specialization in International Marketing from the Ahmedabad Management Association, where he studied from 2010 to 2012. He also earned a Bachelor of Engineering (BE) in Mechanical Engineering from Sobhasaria Engineering College, completing his degree from 2005 to 2009. His educational background provides a solid foundation for his expertise in marketing, branding, and category management.
Background in Category Management
Abhishek M. has a robust background in category management, particularly in the e-commerce sector. His experience includes managing product categories and optimizing sales strategies to enhance performance. His role at Browntape Technologies involved overseeing categories such as Home Decor and Home Appliances, which contributed to his understanding of market dynamics and consumer behavior.
Skills in Brand Development
Abhishek M. has demonstrated skills in brand development and market positioning, notably through his contributions to Advanta. His efforts have played a significant role in elevating the brand's recognition, showcasing his ability to implement effective marketing strategies. His passion for marketing, branding, and advertising further supports his creative approach to business development and seller acquisition.