Jacob Fein

Jacob Fein

Senior Manager; Consumer Products Partnerships @ NBA

About Jacob Fein

Jacob Fein is a Senior Manager at the NBA, specializing in Consumer Products Partnerships with over 9 years of experience in partnership, marketing, and management.

Title

Jacob Fein holds the position of Senior Manager in Consumer Products Partnerships at the National Basketball Association (NBA).

Current Role at NBA

Jacob Fein currently works at the NBA, serving as the Senior Manager of Consumer Products Partnerships since 2021. He is responsible for strategy development and building partnerships in Web3, focusing on innovative approaches to consumer engagement.

Previous Roles at NBA

Prior to his current role, Jacob Fein has held multiple positions at the NBA. He served as the Manager of Retail Partnerships in 2020, Associate Manager of Retail Partnerships in 2019, Coordinator for Global Retail Development from 2017 to 2018, Associate Coordinator for the Global Merchandising Group from 2015 to 2016, and began his NBA career as a Project Employee in the Global Merchandising Group in 2014.

Experience at NFL and ESPN

Jacob Fein gained additional industry experience at the National Football League (NFL) as a Player Participation Auditor from 2013 to 2014. He also worked at ESPN as a Customer Operations Temp in 2012.

Education and Expertise

Jacob Fein studied at Bernard M. Baruch College of the City University of New York, where he earned a Bachelor of Business Administration in Small Business Management & Entrepreneurship from 2008 to 2012. He has over 9 years of experience in partnership, marketing, and management with a focus on e-commerce, brick & mortar, and stadium merchandising strategy. He also specializes in digital marketing optimization and NFTs.

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