Dale Lovell
About Dale Lovell
Dale Lovell serves as the Senior Vice President of Advertising EMEA at OpenWeb, where he has worked since 2023. He has a diverse background in digital advertising, content marketing, and publishing, with experience in various leadership roles across multiple companies.
Work at OpenWeb
Dale Lovell serves as the Senior Vice President of Advertising for EMEA at OpenWeb, a position he has held since 2023. He operates from London, England, in a hybrid work environment. In this role, he focuses on advancing the company's advertising strategies and enhancing client relationships across the EMEA region.
Previous Experience
Dale Lovell has a diverse professional background in the digital advertising and content marketing sectors. He worked as a Digital Content Marketing Consultant at National Geographic Channel from 2008 to 2009. He co-founded Content Amp, where he served as Publishing Director from 2010 to 2014. Additionally, he held the position of Editorial Director/Producer at Sherman's Travel from 2005 to 2006 and was Editor-in-Chief/Publisher at Utarget Media from 2006 to 2008.
Education and Expertise
Dale Lovell studied at the University of Reading, where he earned a Bachelor of Arts degree in History from 1998 to 2001. He possesses extensive expertise in digital advertising, specializing in publisher development, online content, and journalism. His skill set includes campaign management, branding, video, and programmatic advertising, alongside experience in public relations and search engine optimization.
Achievements
Dale Lovell has been recognized as one of BIMA's Hot 100 in 2015, highlighting his influence in the digital marketing field. He co-founded a company that reached a valuation of $100 million before exiting. Additionally, he authored the book 'Native Advertising: The Essential Guide,' contributing to the discourse on advertising strategies in the digital age.
Skills and Specializations
Dale Lovell has hands-on experience across the spectrum of technology in digital advertising. He is skilled in managing profit and loss statements, operations, and business development within internet start-ups. His competencies include content strategy, content creation, and ad operations, making him a versatile professional in the advertising landscape.