Benedetta Manzoni
About Benedetta Manzoni
Benedetta Manzoni is the Ecommerce Lead at SC Johnson, with extensive experience in brand management and sales across various international markets.
Current Role at SC Johnson
Benedetta Manzoni is currently serving as the Ecommerce Lead at SC Johnson. In this role, she oversees the company's ecommerce strategy, leveraging her extensive background in brand management and sales to drive online growth and engagement. Her expertise in managing diverse retail channels plays a crucial role in optimizing SC Johnson's ecommerce operations.
Previous Roles at SC Johnson
Before becoming the Ecommerce Lead, Benedetta Manzoni held several key roles at SC Johnson. She worked as the National Account Manager for the GDO channel from 2019 to 2021 and for the Drugstore Channel in 2018. Additionally, she served as the Key Account Sales Manager in 2017 and as the Senior Brand Manager for Pest Control from 2015 to 2016. These roles allowed her to develop a comprehensive understanding of sales, brand management, and account management within different retail environments.
Experience at Ferrero
From 2013 to 2015, Benedetta Manzoni worked at Ferrero as the Global Brand Manager for Kinder. During her tenure, she was responsible for managing the Kinder brand on a global scale, which involved developing and implementing strategic marketing initiatives to enhance brand recognition and market share. Her work at Ferrero significantly contributed to her expertise in global brand management.
Educational Background
Benedetta Manzoni earned her Laurea Magistrale in Gestione d'Azienda, specializing in International Management, from Università Cattolica del Sacro Cuore. She studied at the university from 2009 to 2012, gaining a strong academic foundation in business management and international commerce, which has been instrumental in her professional career.
International Work Experience
Benedetta Manzoni has accumulated international work experience having worked in Dublin, Ireland, and Luxembourg. She served as an Assistant Product Manager at Mediolanum International Life in Dublin for five months in 2011. Later, she worked as the Global Brand Manager for Kinder at Ferrero in Luxembourg from 2013 to 2015. These roles provided her with valuable insights into international markets and business practices.