Bianca Moreno Cardoso
About Bianca Moreno Cardoso
Bianca Moreno Cardoso is a Marketing Associate Manager at SC Johnson with over 8 years of experience in the FMCG industry, focusing on Trade Marketing and Financial Planning.
Title
Bianca Moreno Cardoso holds the position of Marketing Associate Manager at SC Johnson.
Current Professional Role
Bianca Moreno Cardoso is currently positioned as the Marketing Associate Manager at SC Johnson. In this role, she utilizes her extensive experience in trade marketing and financial planning to drive the company's marketing strategies.
Career Background
Bianca has a comprehensive career at SC Johnson, where she served in various roles over a decade. She was previously a Trade Marketing Associate Manager from 2017 to 2020, and a Trade Marketing Sr. Associate from 2015 to 2016. Bianca also worked as a Finance Sr. Associate from 2012 to 2015 and briefly as a Sales Associate in 2011. Her journey at SC Johnson began with a position as a Finance Intern from 2009 to 2011.
Educational Background
Bianca Moreno Cardoso has an extensive educational background. She earned a Bachelor of Business Administration from Centro Federal de Educação Tecnológica Celso Suckow da Fonseca, completed in 2011. She also holds a BBA in Accounting from Voorhees College, achieved in 2010. Furthering her expertise, Bianca specialized in Marketing at Coppead UFRJ in 2014. She attended Kellogg Executive Education for Marketing Fundamentals in 2017, Cannes Lions School for Brand Marketers Academy in 2019, and completed an MBA in Design Thinking at COPPEAD UFRJ in the same year.
Specialization in Trade Marketing and FMCG Industry
Bianca Moreno Cardoso specializes in trade marketing and the FMCG industry, with over 8 years of experience in these fields. Her roles at SC Johnson have equipped her with a deep understanding of financial planning and marketing strategies in the fast-moving consumer goods sector.
Notable Projects and Skills
Bianca has successfully implemented shopper campaigns and product strategies that contributed to financial and market share gains for the Glade brand in Brazil. She is recognized for her strong communication and negotiating skills, which are essential in her current marketing role. Bianca is also known for her proactive approach and teamwork abilities in a professional environment.