Cansu Uz
About Cansu Uz
Cansu Uz is an Associate Marketing Manager for the MENAPT region at SC Johnson, with extensive experience in brand management and a strong educational background in marketing and business administration.
Current Role at SC Johnson
Cansu Uz is the Associate Marketing Manager for the MENAPT Cluster, covering the Middle East, North Africa, Pakistan, and Turkey at SC Johnson. Since June 2021, she has been responsible for managing marketing strategies and campaigns for this diverse region. Her role involves overseeing marketing initiatives, ensuring effective brand communication, and driving market growth.
Work Experience at RB (Reckitt Benckiser)
Cansu Uz worked at RB (Reckitt Benckiser) in Istanbul, Turkey. From 2019 to 2021, she was the Finish Senior Assistant Brand Manager. Prior to that, she served as the Assistant Brand Manager from 2018 to 2019. In these roles, she gained extensive experience in brand management, contributing to the development and execution of brand strategies. Her tenure at RB equipped her with valuable skills in brand positioning and market analysis.
Early Career and Internships
Cansu Uz began her marketing career with internships at major companies. In 2014, she was a Brand Building Intern at Unilever for two months. Prior to that, she had a one-month stint as a Marketing Intern at McDonald's Türkiye in 2013. These early experiences provided her with a diverse foundation in marketing, offering insights into brand building and consumer engagement at leading global companies.
Educational Background
Cansu Uz holds an MSc in Marketing from Brunel University London, completed in 2016. She also has a bachelor's degree in Business Administration, with a minor in Advertising, from İstanbul Bilgi Üniversitesi, where she studied on a full scholarship from 2011 to 2015. Her academic accomplishments reflect a strong foundation in both business and creative marketing disciplines. Additionally, she attended Nişantaşı Işık High School, graduating with a score of 80.13.
Professional Experience at Lactalis
From 2016 to 2018, Cansu Uz worked as an Assistant Brand Manager at Lactalis in Istanbul, Turkey. In this role, she was involved in brand management activities, contributing to the company's marketing and promotional efforts. Her experience at Lactalis helped her further develop her skills in brand positioning and market strategy execution.