Diana Maria Baron
About Diana Maria Baron
Diana Maria Baron is the Manager of Customer Marketing Home Cleaning for the Andean Cluster at SC Johnson in Bogotá, Colombia, with extensive experience in marketing and category management.
Current Position at SC Johnson
Diana Maria Baron is currently the Manager of Customer Marketing for the Home Cleaning ANDEAN Cluster at SC Johnson. She is based in Bogotá, Distrito Capital, Colombia. In this role, she focuses on managing marketing strategies and customer engagement for home cleaning products within the Andean region.
Previous Roles at SC Johnson
Before her current role, Diana Maria Baron served as the Category Manager at SC Johnson from 2015 to 2021. During her six-year tenure, she was responsible for overseeing category management, fostering growth initiatives, and optimizing product lines to better meet the consumer needs.
Past Experience at C.I SIGRA S.A
Diana Maria Baron worked as Jefe de producto at C.I SIGRA S.A from 2011 to 2015. Over these four years, she managed the product portfolio and was instrumental in the development and launch of new products, leveraging her expertise in both industrial and mass markets.
Early Career Roles
Earlier in her career, Diana Maria Baron held roles at Enlace Marketing and 3M. In 2010, she worked as Ejecutiva de Cuenta for four months at Enlace Marketing. Prior to that, she served as Category Manager at 3M from 2008 to 2010, where she applied her category management skills and contributed to the company's product strategies.
Educational Background
Diana Maria Baron holds several advanced degrees. She earned a Master in Dirección de Marketing from Colegio de Estudios Superiores de Administración from 2013 to 2015. She also holds a specialization in Mercadeo estratégico from the same institution, completed in 2011. In addition, she achieved a degree in Administradora de Empresas from Pontificia Universidad Javeriana in 2008, underlining her strong academic foundation in marketing and business administration.