Francisco Guerin
About Francisco Guerin
Francisco Guerin is the Sales Manager for Modern Trade at SC Johnson in Greater Buenos Aires, with over 20 years of experience in the FMCG industry.
Current Role at SC Johnson
Francisco Guerin serves as the Sales Manager - Modern Trade at SC Johnson. In this role, he is responsible for managing major National Key Accounts in the Greater Buenos Aires area. His responsibilities include overseeing strategic business analysis and ensuring a strong commercial orientation. His current position capitalizes on his extensive experience in both marketing and sales within the FMCG industry.
Previous Positions at SC Johnson
Francisco Guerin has a long history with SC Johnson, having held multiple roles throughout his career. Prior to his current position, he served as the Customer Marketing & Ecom Head for the Southern Cone for 11 months in 2022. From 2020 to 2022, he was the Interim Marketing Director for the Southern Cone. He also held roles as Customer Marketing Manager and Marketing Category Manager across various categories such as Home Cleaning, Personal Care, Air Care, Home Storage, and Pest Control. He notably started his career at SC Johnson as a Credit and Collection Analyst in the Finance department from 2003 to 2004.
Educational Background
Francisco Guerin holds a Master's degree in Business Administration and Management, General from IAE Business School, which he earned in 2013. Additionally, he achieved a Licentiate degree in the same field from Universidad Torcuato Di Tella between 1999 and 2002. His foundational education was completed at Cardenal Newman, where he obtained a Bachelor's degree, Bachiller Bilingue, after 11 years of study, concluding in 1998.
Experience in FMCG Industry
With over 20 years of experience in the FMCG industry, Francisco Guerin has developed a robust skill set in both marketing and sales. His extensive career at SC Johnson has seen him manage roles that required strong leadership, team building, and a drive for results. His ability to conduct strategic business analysis and focus on commercial orientation has been a recurring theme throughout his professional journey.
Leadership and Team Building Skills
Francisco Guerin is known for his leadership and team-building capabilities. Throughout his career at SC Johnson, he has led various teams and managed responsibilities that require a strong drive for results. His leadership skills are underpinned by his ability to analyze business strategies and adapt to changing market conditions, making him a valuable asset in his role as a Sales Manager - Modern Trade.