Katja Griesel
About Katja Griesel
Katja Griesel is the Shopper Marketing & Category Manager DACH at SC Johnson, based in Düsseldorf, Germany. She has extensive experience in sales and marketing, having held various managerial roles at SC Johnson, L'Oréal, and Hanesbrands Inc.
Current Role at SC Johnson
Katja Griesel currently holds the position of Shopper Marketing & Category Manager DACH at SC Johnson, located in Düsseldorf, Nordrhein-Westfalen, Deutschland. In this role, Griesel is responsible for leading sustainability initiatives and serves as the point of contact for both internal and external communication regarding sustainability in the DACH region. She coordinates with research agencies for various shopper marketing projects, ensuring alignment with regional market dynamics and consumer behavior.
Past Positions at SC Johnson
Katja Griesel has a long history with SC Johnson, having worked in numerous roles over the past decade. She served as Sales Account Manager from 2019 to 2021, Customer Marketing Manager AT/CH for 8 months in 2018-2019, Sales Account Manager Drogerie from 2017 to 2018, Field Sales Force Manager from 2015 to 2016, Marketing & Customer Marketing Manager from 2013 to 2015, and Sales Account Manager LEH & Discount from 2010 to 2013. Her extensive tenure at SC Johnson demonstrates her deep understanding of the company's operations and market strategies.
Previous Experience at Hanesbrands Inc. and L'Oréal
Prior to her extensive career at SC Johnson, Katja Griesel worked at Hanesbrands Inc. as Key Account Manager LEH & Discount from 2008 to 2010. She also held the role of Key Account Manager at L'Oréal from 2001 to 2008. Her experience in these positions provided her with a solid foundation in sales and account management, critical skills that she has further honed throughout her career.
Early Career and Education
Katja Griesel began her career with roles in Sales Coordination & Retail at LVMH Perfumes & Cosmetics and Business Process & Risk Consulting at Arthur Andersen S.A. in 2001 and 2000, respectively. In terms of education, she studied International Business Studies at SKEMA Business School from 1999 to 2000, earning a Diplôme d‘ESC Lille. She also completed her studies in International Business Studies at Hochschule für Technik und Wirtschaft Dresden, obtaining a Diplom Kauffrau degree from 1997 to 2001.
Expertise in Category Management and Marketing
Katja Griesel has extensive experience in category management across all channels in the DACH region. Her career trajectory includes various roles that have significantly contributed to her deep expertise in sales and marketing. She is known for her ability to manage complex marketing projects and coordinate with multiple stakeholders to deliver results that align with business objectives.