Marcelo Elias
About Marcelo Elias
Marcelo Elias is a Senior Sales Associate at SC Johnson and Co-Founder of Original Bike Shop in São Paulo, Brazil.
Current Role at SC Johnson
Marcelo Elias currently serves as a Senior Sales Associate at SC Johnson in the São Paulo Area, Brazil. His responsibilities involve managing sales operations and growth strategies within the region. In this position, he applies his extensive experience from previous roles to contribute to the company's objectives and enhance its market presence.
Co-Founder of Original Bike Shop
Alongside his role at SC Johnson, Marcelo Elias is the co-founder of Original Bike Shop in São Paulo Area, Brazil. As a co-founder, he is involved in various aspects of managing and growing the business. His entrepreneurial skills and background in sales help in driving the shop's success and expanding its customer base.
Previous Experience at Procter & Gamble
Marcelo Elias has an extensive history with Procter & Gamble, where he held multiple positions from 2010 to 2014. These roles included Sales Intern, Trade Marketing Intern, and Account Manager for different clients such as Martins, Atacadão (Carrefour Group), and Maxxi e E-commerce (Walmart Group). His tenure at Procter & Gamble is marked by his leadership in sales growth, having led a 23% growth for Atacadão, 40% for Tenda, and 41% for Makro clients, and successfully reversing previous years' declines.
Educational Background
Marcelo Elias pursued his higher education at the University of California, San Diego, where he earned a Pós Graduação em Business in 2014. He also studied Administração de Empresas at PUC-SP from 2008 to 2011. His earlier education includes attending Colégio Porto Seguro and Colégio Bandeirantes, where he completed his Ensino Medio.
Key Projects and Achievements
Throughout his career, Marcelo Elias has been instrumental in several key projects and achievements. Notably, he coordinated the pilot project for launching new exclusive promotional packs for the Cash&Carry channel, which saw a potential sales increase of over 40%. Additionally, he was part of a team awarded for the best store execution in Brazil in 2018. His strategic restructuring of investment plans successfully reversed a monthly budget overrun of more than 10%.