Plata Z.
About Plata Z.
Plata Z. is the EC Marketing Manager at SC Johnson in Shanghai, overseeing marketing efforts across major Chinese eCommerce platforms and managing a team of seven.
Title and Current Role
Plata Z. currently holds the position of EC Marketing Manager at SC Johnson, based in 上海. She has been in this role since August 2018. In her capacity as EC Marketing Manager, she leads a team of 7 subordinates. Her responsibilities include overseeing the marketing efforts for multiple brands across major Chinese eCommerce platforms such as JD, Tmall, Suning, and VIP, in addition to managing social channel marketing initiatives.
Previous Work Experience
Before joining SC Johnson, Plata Z. accumulated extensive experience in the digital marketing and eCommerce sectors. She worked at Amer Sports China as an E-Commerce Manager and Digital Marketing from 2016 to 2018. Her earlier roles include National E-Commerce Manager at Douglas Wine for 5 months in 2015, E-Commerce Marketing Supervisor at Fonterra from 2014 to 2015, and various marketing-related roles at 斯沃琪集团 from 2012 to 2014. She started her career journey as a Digital Marketing Assistant at Pfizer from 2010 to 2012.
Educational Background
Plata Z. studied 旅游管理 at 华东理工大学, where she achieved her 学士 degree. She completed her studies from 2004 to 2008. This academic background laid a strong foundation for her career in marketing and eCommerce.
Roles and Responsibilities at SC Johnson
As the EC Marketing Manager at SC Johnson, Plata Z. has a significant role which involves managing the company's marketing strategies across various eCommerce platforms including JD, Tmall, Suning, and VIP. She ensures the effective promotion of multiple brands, leveraging her expertise in both eCommerce and social channel marketing. Her leadership includes guiding a team of 7 subordinates, aligning their efforts with the company's overall marketing objectives.