Seth Butler
About Seth Butler
Seth Butler is the Director of Consumer Insights and Business Analytics at SC Johnson in Chicago, Illinois.
Current Role at SC Johnson
Seth Butler is currently serving as the Director of Consumer Insights and Business Analytics at SC Johnson in Chicago, Illinois, United States. In this capacity, he is responsible for overseeing consumer insights and business analytics, driving data-informed strategies that align with the company’s goals. His role involves translating complex data into actionable insights to support various departments such as marketing, finance, and sales.
Previous Role at Molson Coors Beverage Company
Before joining SC Johnson, Seth Butler worked at Molson Coors Beverage Company as a Strategy Planning Manager from 2020 to 2021. Located in the Greater Chicago Area, his responsibilities included developing strategic plans and overseeing analytical operations. During his tenure, he contributed to aligning the company’s strategies with market trends and business objectives.
Career at MillerCoors
Seth Butler was an Analytics Manager at MillerCoors from 2017 to 2019. He managed strategic analytics for the Miller and Coors families of brands. His role involved generating insights to guide brand strategies and ensuring data accuracy to inform business decisions. This experience further honed his expertise in analytics within the beverage industry.
Role at The Kraft Heinz Company
From 2015 to 2017, Seth Butler was a Manager of Revenue Management at The Kraft Heinz Company in Chicago, IL. He managed demand forecasts for brands such as MiO, Kool-Aid, and Crystal Light, ensuring accurate monthly forecasts for cross-functional teams. Additionally, he explained complex analytical results to non-technical stakeholders and collaborated with vendors to conduct market research, providing valuable insights for long-term analysis.
Educational Background in Industrial Engineering
Seth Butler pursued his higher education at Northwestern University, where he studied Industrial Engineering and achieved a Bachelor of Science (B.S.) degree from 2004 to 2008. This solid foundation in industrial engineering equipped him with the analytical skills and technical knowledge that have been pivotal throughout his career in business analytics and consumer insights.