Shannon Elise Blum
About Shannon Elise Blum
Shannon Elise Blum is a Brand Manager at SC Johnson in Racine, Wisconsin, responsible for driving the global growth of the Ziploc brand through product innovation and strategic communication.
Company
Shannon Elise Blum is currently working as a Brand Manager at SC Johnson in Racine, Wisconsin, United States. In her role, she is responsible for driving the global growth of the Ziploc brand through product innovation and strategic communication. Her efforts are directed towards creating a sustainable future for the Ziploc brand while ensuring responsible stewardship of the planet's resources.
Title
Shannon Elise Blum holds the position of Brand Manager at SC Johnson. Her responsibilities include overseeing brand sustainability initiatives and driving product innovations aimed at delighting consumers and maintaining environmental responsibility.
Previous Experience
Before her current role, Shannon Elise Blum accumulated diverse experience in various marketing and planning roles. She worked as an eCommerce Portfolio Planner, Center Core, at The Bon-Ton Stores, Inc. from 2012 to 2017 in Milwaukee, Wisconsin. Prior to that, she served as a Marketing EChannel Intern at CUNA Mutual Group for three months in 2011, and as a Marketing and Communications Intern at Robert W. Baird & Co. for three months in 2010.
Education and Expertise
Shannon Elise Blum studied at the University of Wisconsin-Madison, where she earned her Bachelor's degree in Marketing from 2008 to 2012. Concurrently, she attended the Wisconsin School of Business, achieving a Bachelor of Business Administration with a focus on Marketing and HR. Her academic background has equipped her with expertise in equity management, product innovation, and eCommerce portfolio development.