Silvia Isabella Recla
About Silvia Isabella Recla
Silvia Isabella Recla is the Marketing Director EU - Special Projects at SC Johnson, with extensive experience in marketing and customer management roles within the company.
Current Position at SC Johnson
Silvia Isabella Recla is currently serving as the Marketing Director EU - Special Projects at SC Johnson in Italia. In this role, she leads specialized marketing initiatives tailored to the European market, leveraging her extensive background in the consumer goods industry.
Previous Roles at SC Johnson
Silvia has held several key positions at SC Johnson. From 2018 to 2021, she was the Customer Marketing Director in Arese, Lombardia, Italia. Prior to that, she served as National Account Manager in Milano, Italia for 8 months. She also held the role of Marketing Manager - Air Care Europe from 2015 to 2017 in Lausanne Area, Switzerland, and was the Customer Marketing Lead - Home Cleaning South EU from 2012 to 2014 in Milan Area, Italy.
Educational Background
Silvia studied at Università degli Studi di Milano-Bicocca, where she earned an MA in Consumer and Organizational Psychology from 2005 to 2007. She also obtained a Bachelor's degree in Psychology from the same institution, studying from 2002 to 2005.
Marketing Achievements
During her tenure at SC Johnson, Silvia led the marketing strategy for the Air Care Europe division, contributing to significant market share growth. She also played a key role in launching several successful consumer products in the European market. Her marketing campaigns increased brand visibility and consumer engagement.
Leadership and Mentoring
Silvia has extensive experience in managing cross-functional teams across multiple European countries. She has mentored junior marketing professionals at SC Johnson, helping them develop their skills and advance their careers. Her efforts in the company have received internal recognition for contributing to marketing initiatives and business growth.