Steven Weber
About Steven Weber
Steven Weber is the Global Marketing Director for Glade at SC Johnson, known for his expertise in global marketing strategies and brand management.
Title
Steven Weber currently holds the position of Global Marketing Director at Glade. In this role, he leads marketing initiatives and strategies to enhance the brand's market presence and consumer engagement.
Company
Steven Weber is employed by SC Johnson, where he has built a substantial career since starting as a Brand Management Intern in 2011. His progression through various roles reflects his growing expertise and leadership within the company.
Education and Expertise
Steven Weber holds a Master of Business Administration (MBA) from Cornell University's S.C. Johnson Graduate School of Management, obtained between 2010 and 2012. Additionally, he earned a Bachelor of Science (BS) in Management with an international emphasis from Clemson University from 2002 to 2006. His academic background provides a strong foundation for his role in global marketing.
Professional Background
Steven Weber has a diverse professional background, having worked in various positions at SC Johnson. His roles have included Global Marketing Director for Insect Repellents, Global Brand Manager for Ziploc, and Global Brand Manager for Home Cleaning Innovation. He also held a managerial position at Wells Fargo and worked as a Customer Relations Manager at Pulte Homes.
Achievements
Steven Weber led the launch of a new Glade product line that significantly increased market share in the air freshener category. He developed and implemented a global marketing strategy for Glade that resulted in a 15% increase in brand awareness. In 2021, he received the SC Johnson Marketing Excellence Award for outstanding performance in the Glade division. He regularly contributes to industry publications and mentors junior marketing professionals at SC Johnson. In 2022, he served as a keynote speaker at the Global Marketing Summit, discussing innovative approaches to brand revitalization.