Sumbul Naqvi
About Sumbul Naqvi
Sumbul Naqvi is the Director of Claims and Product Experience for Home Cleaning, Storage, and Shoe at SC Johnson in Racine, Wisconsin, with extensive experience in consumer insights and claims from her previous roles at Unilever and academic background in Consumer Science and Marketing.
Company: SC Johnson
Sumbul Naqvi is currently working at SC Johnson as the Director of Claims and Product Experience for Home Cleaning, Storage, and Shoe categories. She has held this position since January 2018. SC Johnson is headquartered in Racine, Wisconsin, United States, where she contributes to the development and improvement of products in these essential categories.
Title: Director of Claims and Product Experience
Sumbul Naqvi holds the title of Director of Claims and Product Experience at SC Johnson. In this role, she oversees the claims and experiences related to home cleaning, storage, and shoe products. Her responsibilities include ensuring product effectiveness and consumer satisfaction through rigorous claims validation and product testing.
Previous Experience at Unilever
Prior to her current role, Sumbul Naqvi accumulated extensive experience at Unilever in London, Greater London, United Kingdom. She held several leadership roles, including Cross Category Group Leader, Claims and Insights (2015-2016), Group Leader, Consumer Insights (2011-2016), Manager Consumer Insight (2006-2011), and Consumer Insight Scientist (2005-2006). During her decade-long tenure, she played a significant role in enhancing consumer insights and claims across various categories.
Educational Background
Sumbul Naqvi has a solid educational foundation in marketing, management, and consumer science. She studied Marketing and Management at the National Institute of Fashion Technology Delhi from 1999 to 2001. She later pursued a Master's degree in Consumer Science from the University of Arizona, where she also worked as a Graduate Research Assistant, contributing to research in her field for three years.
Graduate Research at University of Arizona
At the University of Arizona, Sumbul Naqvi served as a Graduate Research Assistant from 2002 to 2005. During this time, she contributed to research in Consumer Science, gaining invaluable experience and building a strong foundation for her career in consumer insights and product experience.