David Coovert
About David Coovert
David Coovert is a Senior Performance Marketing Specialist with a background in both digital and traditional media buying. He holds a Bachelor's degree in Advertising and Public Relations from the University of Central Florida and has worked in various marketing roles across several companies in Florida.
Current Role at ThreatLocker
David Coovert serves as a Senior Performance Marketing Specialist at ThreatLocker, a position he has held since 2023. In this role, he focuses on enhancing performance marketing strategies and optimizing digital campaigns. His expertise in both digital and traditional media buying contributes to the effectiveness of marketing initiatives at ThreatLocker. The company is based in Orlando, Florida, where Coovert applies his skills to drive measurable results.
Previous Experience at ThreatLocker
Before his current role, David Coovert worked at ThreatLocker as a Performance Marketing Specialist from 2022 to 2023. During his 10-month tenure, he was involved in various marketing projects that aimed to improve the company's online presence and customer engagement. His contributions during this period helped lay the groundwork for his current responsibilities.
Educational Background
David Coovert graduated from the University of Central Florida with a Bachelor's degree in Advertising and Public Relations. He also completed minors in Marketing and Theatre. His education provided him with a solid foundation in communication strategies and marketing principles, which he applies in his professional roles.
Career History in Marketing
David Coovert has a diverse background in marketing, having held various positions across multiple organizations. He worked as a Digital Marketing Specialist at Toyota of Orlando from 2017 to 2018 and as a Public Relations Specialist at AAA National from 2018 to 2020. His experience also includes roles as a Junior Media Buyer at Fat Free Media, Inc. and as a Client Development Intern at IZEA. These positions have equipped him with a comprehensive understanding of media strategies and public relations measurement.
Skills and Expertise
David Coovert possesses strong skills in drafting national press releases and has expertise in public relations measurement. His background in both digital and traditional media buying allows him to develop effective marketing strategies that resonate with target audiences. Coovert's experience across various marketing roles has honed his ability to analyze and optimize marketing performance.