Pratap Thomas
About Pratap Thomas
Pratap Thomas is a Product Marketing Manager with extensive experience in business analytics and strategy. He has led teams to develop statistical models and has implemented innovative pricing strategies in the entertainment sector.
Work at Turtlemint
Currently, Pratap Thomas serves as a Product Marketing Manager at Turtlemint, where he is responsible for developing and implementing marketing strategies. His role involves overseeing product positioning and driving customer engagement. He joined Turtlemint in 2021 and has been instrumental in aligning marketing efforts with business objectives.
Previous Experience at Positive Integers
Pratap Thomas worked at Positive Integers Pvt Ltd as an Analyst from 2016 to 2020. During his tenure, he led a team of Business Analysts and Business Intelligence experts to create actionable statistical models utilizing both structured and unstructured data. He also developed heuristic frameworks to tackle specific business challenges and implemented a dynamic customer-specific pricing model for Unlimited Movies.
Role at International Kindness Festival
In 2020, Pratap Thomas held a position in Strategy and Operations at the International Kindness Festival for four months in Chennai. This role involved strategic planning and operational management to support the festival's objectives.
Education and Expertise
Pratap Thomas earned a Bachelor of Business Administration (BBA) from The American College in 1970. He furthered his education at the Indian School of Business, where he completed a Post Graduate Program (PGP) from 2020 to 2021. His academic background provides a strong foundation for his expertise in business administration and management.
Leadership in Unlimited Movies
Pratap Thomas was appointed as the Interim Business Head for Unlimited Movies, where he oversaw strategic initiatives focused on customer acquisition and retention. He spearheaded the Go-to-Market strategy, transitioning from a fixed pricing structure to a dynamic customer-specific pricing model.