Alex Macdonald
About Alex Macdonald
Alex Macdonald is a co-founder and investor with extensive experience in the startup ecosystem, currently involved with multiple companies and funds since 2014. He co-founded Sequel, an investment platform for athletes, and has invested in over 40 companies across various sectors.
Work at Velocity Black
Alex Macdonald served as Co-Founder, Chairman, and COO at Velocity Black from 2014 to 2022. During this period, he played a significant role in shaping the company's direction and operations across multiple global locations, including Los Angeles, New York City, Miami, London, and Dubai. After stepping down from his leadership roles in 2022, he continued to contribute to the company as a Co-Founder until 2023.
Current Investments and Roles
As of 2023, Alex Macdonald is actively involved in multiple investment roles. He is a Seed Investor at Mindset Technologies, and an Investor at Now To Vow, Lawhive, Code First Girls, trumpet, Landscape, Eleven Labs, GigBridge, Playbook, and FarmLend, all starting in 2022. Additionally, he is a Limited Partner at Speedinvest and Episode 1 Ventures, and a Limited Partner at Firedrop, focusing on early-stage European companies.
Education and Expertise
Alex Macdonald studied at The University of Manchester, where he gained foundational knowledge that supports his investment strategies. He co-founded sequel in 2022, an investment platform tailored for athletes, which centralizes his angel investing activities. His expertise extends to engaging with early-stage companies and directing potential pitches through the Sequel platform.
Angel Investment Portfolio
With a broad investment portfolio, Alex Macdonald has acted as an angel investor in over 40 companies since 2014. His investments reflect a diverse range of sectors and stages, showcasing his commitment to supporting innovative startups. He engages with various funds as a Limited Partner, indicating his significant involvement in the venture capital landscape.
Investment Approach and Strategy
Alex Macdonald utilizes Sequel as the exclusive platform for his angel investments, directing potential pitches through this channel. His investment strategy includes engaging with early-stage European companies through Firedrop, with investment amounts typically ranging from £100,000 to £250,000. This approach highlights his focus on fostering growth in emerging businesses.