David Brochu
About David Brochu
David Brochu serves as the VP of Marketing & Innovation at XRM Vision, where he has contributed to the digital marketing success of global brands such as adidas and Reebok. He is recognized for his strategic insights and creativity, with a background in multimedia integration and project management.
Work at XRM Vision
David Brochu has been serving as the Vice President of Marketing & Innovation at XRM Vision since 2017. In this role, he focuses on the implementation of projects that contribute to the growth and success of various brands, both large and small. His responsibilities include developing digital solutions that enhance business efficiency and interactive experiences. Brochu has also participated in organizing the eXperience 2024 retreats for XRM Vision, which aimed to foster team collaboration and corporate culture.
Previous Experience
Before joining XRM Vision, David Brochu held the position of Partner and Chief Strategy Officer at Equation Humaine from 2013 to 2017. His earlier experience includes working at Ubisoft Divertissements as the responsible individual for web and intranet sites in Canada from 2003 to 2006. This diverse background has equipped him with a strong foundation in digital marketing and strategic consultation.
Education and Expertise
David Brochu has a comprehensive educational background. He studied at Collège de Maisonneuve, where he earned a DEC in Sciences Humaines and later in Intégration Multimédia. He also obtained a BAC in Génie des TI from École de technologie supérieure. Additionally, he completed a Certificat in Gestion de projets at HEC Montréal. Since 2018, he has been studying at Strategic Play to become a LEGO® SERIOUS PLAY® methodology facilitator, further enhancing his expertise in innovative strategies.
Contributions to Digital Marketing
David Brochu has significantly contributed to the digital marketing success of global clients, including well-known brands such as adidas, Reebok, Vileda, and the National Bank of Canada. His reputation in the industry is built on his ability to develop digital solutions that prioritize business efficiency and create engaging interactive experiences.
Organizational Involvement
In addition to his marketing role, David Brochu has been actively involved in enhancing team collaboration and corporate culture by collaborating with HR business partners. He has played a key role in organizing gala events during the eXperience 2024 in Mexico and has contributed to creating unique human experiences for colleagues during off-site retreats.