Frantz Thermidor, MBA
About Frantz Thermidor, MBA
Frantz Thermidor is an Associate Media Director specializing in Digital Investment, currently leading a team at 22Squared. He has extensive experience in digital marketing, having worked with notable companies such as Bisk Education and The Walt Disney Company.
Current Role at 22Squared
Frantz Thermidor serves as the Associate Media Director, Digital Investment at 22Squared since 2023. In this role, he leads a team of PPC professionals, overseeing strategic planning for multi-million-dollar clients. He is responsible for regular budget forecasting, billing reconciliation, and test planning exercises. Additionally, he operates as the main point of contact with clients, ensuring alignment with their business goals. His responsibilities also include conducting ongoing research into industry trends and providing insights into best practices to team members.
Previous Experience at Bisk Education
Frantz Thermidor has held multiple roles at Bisk Education from 2010 to 2014. He started as an Enrollment Specialist, followed by positions as a Quality Assurance Representative and a Paid Search Specialist. He advanced to the role of Paid Search Strategist and later served as a Senior Paid Search Strategist until 2015. His experience at Bisk Education contributed to his expertise in digital marketing and paid search strategies.
Experience at The Walt Disney Company
Frantz Thermidor worked at The Walt Disney Company from 2015 to 2022. He began as a Search and Auction Media Analyst and progressed to the role of Customer Engagement Manager-Paid Search. During his tenure, he focused on optimizing paid search campaigns and enhancing customer engagement strategies, which further developed his skills in digital media and analytics.
Educational Background
Frantz Thermidor holds a Bachelor of Arts degree in Business Management from Florida Gulf Coast University, which he completed from 2003 to 2009. He furthered his education by obtaining a Master of Business Administration (MBA) in Marketing from the Florida Institute of Technology between 2011 and 2013. He also studied at the University of Notre Dame - Mendoza College of Business, enhancing his knowledge in business and marketing.
Leadership and Strategic Planning
In his current and previous roles, Frantz Thermidor has demonstrated leadership in managing teams and strategic planning. He regularly ideates, creates, and delivers strategic business plans while managing key vendor relationships. He represents the search team to key agency stakeholders, ensuring effective communication and collaboration in achieving business objectives.