Jasmine S.
About Jasmine S.
Jasmine S. is a Senior Digital Marketing Manager at Academic Partnerships, where she has worked since 2019. With a background in marketing and a proven track record of executing successful campaigns, she has significantly increased student acquisition and collaborates on strategic marketing initiatives.
Work at Academic Partnerships
Jasmine S. has been serving as the Senior Digital Marketing Manager at Academic Partnerships since 2019. In this role, she focuses on executing promotional campaigns aimed at boosting student enrollment. Jasmine has successfully executed over 100 campaigns, contributing to a significant increase in student acquisition by 150% since her arrival. She collaborates in the strategic planning of marketing initiatives, ensuring effective use of digital channels. Additionally, Jasmine develops and maintains customized reports that assist leadership stakeholders in understanding performance metrics.
Previous Experience at DexYP
Before joining Academic Partnerships, Jasmine worked at DexYP as a Senior Performance Strategist from 2015 to 2018. During her three years in this position, she gained valuable experience in performance marketing strategies, which she later applied to her role in digital marketing. This background provided her with a strong foundation in data-driven marketing approaches.
Experience at The Apparel Logistics Group
Jasmine S. held the position of Senior Marketing Specialist at The Apparel Logistics Group for 11 months, from 2018 to 2019. In this role, she contributed to marketing efforts that supported the company's objectives. This experience further enhanced her skills in marketing strategy and execution.
Educational Background
Jasmine studied at Northwood University, where she earned a Bachelor of Business Administration (BBA) degree with a focus on Marketing/Marketing Management. Her studies spanned from 2005 to 2010, providing her with a solid academic foundation in business and marketing principles.
Career Development at Woodforest National Bank
Prior to her roles in marketing, Jasmine worked as a Retail Banker at Woodforest National Bank from 2011 to 2015. This four-year experience allowed her to develop customer service skills and gain insights into financial products, which are beneficial in her marketing career.