K Austin Baade

Performance Marketing Manager @ Academic Partnerships

About K Austin Baade

K Austin Baade is a Performance Marketing Manager at Academic Partnerships, where he has worked since 2022. He has a background in international studies and extensive experience in marketing and education, having held various roles in organizations such as Waukesha County Technical College and Navitas.

Current Role as Performance Marketing Manager

K Austin Baade has been serving as the Performance Marketing Manager at Academic Partnerships since 2022. In this role, he focuses on enhancing marketing strategies to improve performance metrics. His responsibilities include collaborating with various departments to create content that aims to increase conversion rates. Baade's expertise in performance marketing allows him to develop effective campaigns that align with the organization's goals.

Previous Experience at Academic Partnerships

Before his current position, K Austin Baade worked at Academic Partnerships as a Product Marketing Manager from 2021 to 2022. During this time, he contributed to the marketing strategies for academic programs and worked on initiatives to enhance product visibility. His tenure in this role provided him with valuable insights into the organization's marketing landscape.

Educational Background

K Austin Baade earned a Bachelor of Arts (BA) in International Studies: World Politics and US Foreign Relations from the University of Wisconsin-Milwaukee, where he studied from 2005 to 2009. He also attended Goethe University, studying Politik, Internationale Beziehungen from 2009 to 2010. This educational background has equipped him with a strong foundation in international relations and political dynamics.

Professional Experience in International Education

K Austin Baade served as the International Education Coordinator at Waukesha County Technical College from 2010 to 2018. In this role, he focused on enhancing international education programs and fostering partnerships. His experience in this position contributed to his understanding of educational marketing and program development.

Skills in Market Analysis and Strategy Development

Throughout his career, K Austin Baade has demonstrated skills in market analysis and strategy development. He conducted root cause analysis to identify issues in the enrollment pipeline and utilized Emsi Burning Glass/Lightcast data sources for market segmentation analyses. His ability to develop go-to-market strategies highlights his focus on emphasizing competitive advantages for academic programs.

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