Shay Howe

Chief Marketing Officer @ ActiveCampaign

About Shay Howe

Shay Howe serves as the Chief Marketing Officer at ActiveCampaign and has a diverse background in product leadership, design, and engineering. He has co-founded ChicagoCamps, LLC and has been actively mentoring startups at Techstars since 2017.

Current Role at ActiveCampaign

Shay Howe serves as the Chief Marketing Officer at ActiveCampaign, a position he has held since 2022. In this role, he is responsible for overseeing the marketing strategies and initiatives that drive brand awareness and customer engagement. His extensive background in product strategy and design informs his approach to marketing, ensuring that campaigns are both effective and aligned with customer needs.

Experience at Techstars

Shay Howe has been involved with Techstars since 2017, initially serving as an Entrepreneur In Residence for five months. He has continued his engagement as a Mentor for seven years, providing guidance and support to startups. His experience in mentoring reflects his commitment to fostering innovation and helping emerging businesses succeed.

Previous Positions at ActiveCampaign

Before becoming Chief Marketing Officer, Shay Howe held multiple roles at ActiveCampaign. He served as Vice President of Design from 2017 to 2020 and later as Vice President of Platform Strategy from 2020 to 2021. His leadership in these positions contributed to the development of user-centric design and strategic platform initiatives.

Educational Background

Shay Howe studied at the University of Advancing Technology, where he earned a Bachelor’s Degree in Digital Multimedia, Web Architecture & Design. He also studied at Rhodes State College, achieving a degree in Digital Multimedia. This educational foundation supports his expertise in design and engineering.

Entrepreneurial Ventures

Shay Howe co-founded ChicagoCamps, LLC in 2012, which has been operational for over a decade. He also co-founded Lead Honestly, contributing to its growth from 2016 to 2023. His entrepreneurial efforts demonstrate his ability to create and lead initiatives that address market needs.

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