Cailyn Mc Lennan
About Cailyn Mc Lennan
Cailyn Mc Lennan is a Senior Marketing Manager at ACV Auctions, where she has worked since 2021. She has a background in marketing and business administration, holding an MBA from Canisius College and a Bachelor's degree from the State University of New York at Buffalo.
Current Role as Senior Marketing Manager
Cailyn Mc Lennan currently holds the position of Senior Marketing Manager at ACV Auctions, a role she has occupied since 2021. In this capacity, she oversees the strategy and execution of sales marketing campaigns aimed at meeting field sales objectives. Her responsibilities include evaluating client engagement to identify growth opportunities in collaboration with Product Managers. This position allows her to leverage her extensive marketing experience to drive business results.
Previous Experience at ACV Auctions
Before her current role, Cailyn Mc Lennan served as the Sales Marketing Manager at ACV Auctions from 2019 to 2021. During her tenure, she developed a product marketing messaging matrix designed to enhance communication processes within the organization. Her work contributed to improving the effectiveness of marketing strategies and aligning them with sales goals.
Professional Background in Marketing and Finance
Cailyn Mc Lennan has a diverse professional background that includes significant roles in marketing and finance. Prior to her work at ACV Auctions, she was a Marketing Specialist at Synacor from 2014 to 2019, where she honed her marketing skills. Earlier in her career, she worked as a Mortgage Modification Analyst at Bank of America from 2009 to 2013, gaining valuable experience in financial analysis and client relations.
Educational Qualifications
Cailyn Mc Lennan holds a Master of Business Administration (M.B.A.) from Canisius College, where she studied Business Administration and Management from 2012 to 2014. She also earned a Bachelor's Degree in Business Administration with a focus on Marketing from the State University of New York at Buffalo, completing her studies from 2008 to 2012. Her educational background provides a strong foundation for her career in marketing and management.