Benjamin Matlin
About Benjamin Matlin
Benjamin Matlin is the Chief Executive Officer of Adentro, where he focuses on integrating technology to enhance sales for physical stores. He has a background in marketing and finance, with extensive experience in business development across various roles, including Chief Revenue Officer at Atomic and SVP of Revenue at Teads.tv.
Current Role at Adentro
Benjamin Matlin serves as the Chief Executive Officer at Adentro, a position he has held since 2022. Based in New York, United States, he leads the company in its mission to bridge the gap between physical and digital retail environments. His focus includes providing tools and transparency to enhance sales and improve closed-loop attribution for physical stores.
Previous Experience at Teads.tv
Before joining Adentro, Benjamin Matlin worked at Teads.tv as the Senior Vice President of Revenue from 2013 to 2022. During his nine years in this role, he contributed to the company's revenue growth and strategic initiatives within the Greater New York City Area.
Professional Background in Financial Services
Benjamin Matlin began his career as a Fund Derivatives Specialist at KBC Financial Products, where he worked from 2007 to 2009. This role provided him with foundational experience in financial services, contributing to his expertise in business development and partnerships.
Education and Academic Credentials
Benjamin Matlin earned a Bachelor of Business Administration (B.B.A.) with a focus on Marketing and Finance from The George Washington University. His educational background supports his professional endeavors in business development and strategic growth.
Focus on Technology and Innovation
Benjamin Matlin is interested in creating innovative technology that connects the physical and digital worlds. He is committed to enabling customers to grow and succeed through technology, reflecting his dedication to enhancing business outcomes in retail environments.