Melissa Wedell
About Melissa Wedell
Melissa Wedell is a Product Launch Manager and Digital Strategist at Affinitiv Inc, where she has worked since 2016 in Chicago, Illinois. With a background in event coordination and management, she possesses strong project management skills and is fluent in English and Spanish.
Work at Affinitiv
Melissa Wedell has been employed at Affinitiv Inc since 2016, where she holds the position of Product Launch Manager. In this role, she defines and maintains product KPIs and is responsible for ongoing reporting on results. She also serves as a Digital Strategist, utilizing her skills in managing social media platforms and digital marketing strategies. Prior to her current roles, she worked as an Event Coordinator and a Digital Advisor at Affinitiv, gaining valuable experience in project management and digital communications.
Education and Expertise
Melissa Wedell holds two bachelor's degrees. She earned a Bachelor of Arts in Design from The Art Institutes, where she studied from 2006 to 2008. Additionally, she obtained a Bachelor of Science in Mathematics from DePaul University, completing her studies from 2000 to 2004. Her educational background equips her with a strong foundation in both creative and analytical skills, which she applies in her current roles.
Background
Before joining Affinitiv, Melissa worked at Craftworks Restaurants & Breweries, Inc. as a Manager from 2008 to 2016. This role provided her with extensive experience in team management and operational oversight. Her career at Affinitiv began with her role as an Event Coordinator, followed by positions that enhanced her expertise in digital strategy and product management.
Skills and Competencies
Melissa Wedell possesses strong project management skills and is capable of working both autonomously and collaboratively. She is fluent in English and Spanish, which facilitates effective communication with diverse teams and clients. Her technical skills include proficiency in Microsoft Office Suite, Photoshop, and InDesign, along with experience in managing social media platforms using tools like Hootsuite and WordPress.
Collaboration and Partnerships
In her current role, Melissa collaborates closely with engineering teams to develop, test, troubleshoot, and launch new product solutions. She also partners with creative teams to ensure the delivery of quality user experiences. Additionally, she works with executive teams to assess partnership opportunities with third parties, contributing to the strategic growth of Affinitiv.