Affle
Affle operates a mobile marketing platform using AI and deep-learning to transform ads into personalized recommendations, aiming to enhance consumer engagement and business growth across over 10 billion devices.
Affle Services
Affle operates a mobile marketing platform with a focus on consumer intelligence. The company transforms advertisements into recommendations using AI and deep-learning algorithms. Affle offers solutions to discover, identify, acquire, and re-engage valuable potential users. Their services are designed to enhance consumer engagement and business growth through technology-enabled solutions.
Affle Products and Solutions
Affle provides a suite of advertising services that includes serving advertisements on publishers' websites, applications, and other internet-accessible devices. They operate a proprietary consumer intelligence platform that delivers consumer engagement, acquisitions, and transactions through relevant mobile advertising. Additionally, their platform optimizes advertising campaigns for advertisers, facilitating the placement of ads in various online properties with advanced targeting and optimization features.
Affle Market Reach
Affle aims to reach over 10 billion connected devices, including smartphones, connected TVs, wearables, and smart home appliances. From January 2023 to December 2023, Affle reached a total of 3,228,556,749 connected devices. They also offer hyper-personalized and contextual advertising in users' own languages to achieve higher ROI.
Affle Patents and Innovations
Affle filed its first patent on 'Consumer Acceptable Advertising' in 2005 in the US. The company holds a total of 35 patents, with 7 U.S. patents granted and 28 patents pending. Their continuous innovation in mobile marketing technology supports their extensive portfolio of consumer intelligence services and solutions.
Affle IPO and Stock Information
Affle successfully completed its Initial Public Offering (IPO) in India on August 8, 2019. The company is listed on the Bombay Stock Exchange (BSE) and the National Stock Exchange (NSE) under the ticker symbol AFFLE. This strategic move has further solidified Affle's position in the market and expanded its growth potential.